hi, i’m Madeleine

(OR MADDIE!)

I’m a Creative Director living in Los Angeles and the human behind @attnwhitepeople.

I lead the creative team and creative process through briefing, strategy, concepting, presentation, and production – predominantly working on social for big name brands. Right now, my team runs TikTok’s TikTok (@TikTok).

My career experience is in copywriting and my educational background is in graphic design, allowing me to confidently manage all aspects of the creative process. I’ve worked on all forms of advertising – from traditional campaigns to influencer marketing – for a wide variety of brands across industries.

Outside of work, you can catch me doom scrolling on TikTok, adding to my list of musicians that I’ve seen (427 rn), playing co-ed soccer, soaking up the sun at the beach, struggling at hot sculpt yoga, listening to Bad Bunny on repeat, and volunteering for a dog rescue, like the one that I adopted my 110lb Saint Bernard from.